The Quick Hit vs. The Steady Build
It strikes me sometimes that instead of major record companies belly-aching and decrying the internet as the great demise of the music industry, maybe the philosophy needs to change from that of a quick hit and trying to figure out how to hold on to the last remaining pennies of revenue, to that of a tried and tested approach of steadily building artists into long term household names, a la A&M. With venture capitalists and accountants running companies, no wonder the industry is in a real mess.
If there are any of these guys left and they haven’t all run for the hills, I feel we should let the people who know about music and building and supporting talent run the front end of these companies. Give them the financial support they need to make long term success stories that in turn bring with it a sustained and enduring income.
My grandfather, who was one tough self-made cookie, used to say “bank managers and accountants have neither an arse to kick nor a soul to save”. A bit harsh I know, and I don’t mean to disrespect accountants (and my bank manager for that matter!), but I think there’s some truth in it. Do you?
MG
Susy
Created the greatest artciles, you have.
Mick
Cheers Susy,
Mx
Lyndall
That’s a genuinely imrpessive answer.
Jacki
Weeeee, what a quick and easy sloiuton.
Hawk
Thanks for sharing. Always good to find a real exeprt.
Kiana
You’re on top of the game. Thanks for siharng.
woodie
hell yeah x !
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